POSITION SUMMARY
Under the supervision of the Director of Communications, the Associate Director of Communications will support strategic communications and marketing initiatives and work on a variety of outreach and communications projects that will advance the mission of Elizabeth Seton Children’s Foundation (ESCF), Elizabeth Seton Children’s Center (ESCC), Elizabeth Seton Children’s School (ESCS) and Elizabeth Seton Children’s Rehabilitation Center (ESCRC). The Associate Director of Communications will help to ensure that the Elizabeth Seton Children’s family of organizations is viewed as an excellent and innovative provider of care, education and hope for children and young adults who live with some of the most challenging medical conditions on earth. The Associate Director of Communications will also assist in the grants management process to secure general and programmatic funding for the organization and its Capital Campaign.
ESSENTIAL JOB FUNCTIONS & RESPONSIBILITIES
Every effort has been made to identify the essential functions of this position. However, it in no way states or implies that these are the only duties you will be required to perform. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or is an essential function of the position.
- Promotes and lives Elizabeth Seton Children’s mission, vision and Core Values as a leader and liaison within the Elizabeth Seton Children’s family of organizations
Communications & Marketing
Content Development
- Assists in sourcing and developing stories of success and good news throughout Elizabeth Seton Children’s for use across digital, social and print media, as well as news media
- Drafts and edits content, which may include: conducting interviews, writing articles, social media posts and captions, crafting press releases/media alerts and obtaining photo/video
- Supports the strategy, planning and production of key messaging pieces including the organization’s print newsletter, Annual Report, Capital Campaign materials and other collateral
- Helps develop Executive correspondences, organizational notices, talking points, speeches and other high-level messaging
- Identifies and prepares nominations for awards, rankings and recognitions to strength the organization’s visibility and reputation
- Collaborates with the organization’s PR counsel, graphic designers, photographers and videographers, as well as the organization’s Innovative Media Developer on initiatives, as necessary
- Assists with logistics of photo/video shoots and tours, including securing consents/permissions
- Contributes to major marketing efforts such as digital marketing, website redesign and other strategic initiatives
Organizational Support & Brand Stewardship
- Organizes and manages team priorities, workflow and approvals using discerning judgement and adaptability
- Develops templates, toolkits and branded materials for different departments such as PowerPoints, Canva presentations and other collateral for internal and external audiences
- Maintains the organization’s style guide
- Prepares media clip reports and updates media contact lists
- Provides support with Board Committee meetings, meeting minutes, reports/decks, etc.
Grants
- Provides editorial and proofreading support for grant proposals and reports and prepares submissions
- Tracks progress and distributes a weekly grant update report to the team
Fundraising/Advancement
- Helps develop on-trend appeals for print and digital mediums to support fundraising goals, as well as supporter communications, like thank you’ s, as needed
- Serves as an ambassador for Elizabeth Seton Children’s at on and off-site events, including fundraisers, and manages photo/video for these events, such as live social media
- Supports fundraising efforts for third-party fundraising events and related committees, as required
Talent Management
- Works as part of a team to support Talent Management to create compelling recruitment and employee engagement content, including ads, testimonials, flyers and more
- Helps support internal communications by developing content for the employee portal to inspire, inform and align staff with the mission